Founder Branding
Founder branding is a strategic lever for credibility, trust, and long-term visibility that supports revenue, hiring, and capital outcomes. In B2B businesses, founders play a critical role in sales, partnerships, employer branding, and investor confidence. We work with founders and CXOs of B2B and B2C businesses with revenues ranging from USD 10 Mn to USD 1 Bn
What We Solve
Missing or misplaced narrative and positioning of the founder’s brand
Lack of visibility in the right platforms and the right content formats
Lack of strategic sequencing and sustained amplification of founder communications
Offerings
Strategic PR
PR strategy driving a concerted plan involving features in leading Indian publications and curated foreign publications
Founder Interviews
Founder interviews and podcast style shows, including as part of industry event features.
Industry Webinars
Webinars and industry conversations, establishing thought leadership
Social Media Presence
LinkedIn presence including concerted postings from leadership profiles & company page
TYPICAL OUTCOMES
- Increased credibility and authority
- Stronger brand awareness and brand recall
- Stronger inbound interest from prospective clients and talent
- Improved investor and partner perception
